Target Hire By Date: 08/17/18Requisition #:
Ready to Make your Mark?
We are actively seeking an Analytics Consultant who can generate
setup, HTML markup, etc.) and assist with its implementation and
deployment (http://www.blastam.com/implementation) with an
understanding of our clients? businesses, industries, and
environments. Specifically, the Analytics Consultant will be
Functioning as a key member of our Analytics consulting team,
the Analytics Consultant integrates analytics code customizations
into client sites. Performs auditing, documentation for analytics
implementations and help companies explore their data. This
client-facing role will help organizations capture data and turn
insights into actionable recommendations
(http://www.blastam.com/insights-action) to achieve their analytics
goals.This is a full-time opportunity that will work in our
Roseville, CA location (http://www.blastam.com/rocklin) .
Who We Are
Founded in 1999, Blast Analytics is a strategic analytics
the complex analytics journey for enterprise and mid-market
clients. We solve clients? data challenges to help optimize
marketing campaigns, improve customer experience, increase
competitive advantage, and, ultimately, EVOLVE
(https://www.blastanalytics.com/evolve) their organizations.
With approximately 60 teammates sharing a purpose to ?Make Your
Mark (https://www.blastanalytics.com/make-your-mark) ? ? on our
company, teammates, clients, industry, and community ? Blast has
been named one of Inc. magazine?s top 5000 fastest-growing private
companies and is also a Great Place to Work-Certified company.
Why Work at Blast
At Blast, we believe in meaningful work. Regardless of role,
you'll have the opportunity to Make Your Mark
(http://www.blastam.com/make-your-mark) every day, solving
challenges and seeing the positive impact of your contributions, as
we support leaders to EVOLVE their organizations. Join us to Make
Your Mark ? on each other, our clients, our company, our industry,
and the community. Ask any employee why they come to work at Blast,
and they'll say, "to make my mark!" The team validated for a second
straight year - we BELIEVE Blast is a Great Place to Work! Blast is
proud to be certified as a Great Place to Work
for both 2019 & 2020.
To Be Successful
+ Make Your Mark by executing highly-customized analytics
implementations and developing innovative technical solutions
+ EVOLVE your intellectual curiosity and help drive success
Desired Knowledge, Skills, & Qualifications
+ Must know the fundamentals of traditional marketing and a
passion for continued learning
+ Bachelor?s degree preferred, or any equivalent combination of
education and experience
+ Configure user profiles, goal funnels, and set up custom
dashboards for Google Analytics accounts
+ Integrate GA code customizations into client sites
+ Audit GA accounts, document findings, and identify areas on
the front end which would be beneficial to track
+ Perform discovery and create documentation outlining processes
for client reference
+ Aid in tracking setup for the A/B testing
(http://www.blastam.com/testing-personalization) of web pages
+ Create performance reports and troubleshoot issues with data
+ Meet with clients to explain how accounts were configured and
the capabilities of the advanced configuration we performed
Using http://www.blastam.com/analytics-consulting as your source
+ Change the Blast Logo to redirect to the
www.blastam.com/core-values instead of www.blastam.com
+ Rearrange the order of the six analytic tiles within the body
of the page to show the "Testing & Personalization" as the first
object which will list each of the tiles displayed along with set
of properties, including position, title and link url
+ Using the Google Tag Manager (GTM) dataLayer that is already
present on the page, push an event with these values:event :
jsTestevent_category : Applicationevent_action :
<>event_label : <>
+ When a user presses the mouse down on the Tealium Partner
icon, trigger an alert with your favorite ice cream flavor
Rules of the Test
+ You may use jQuery
that you cannot alter the existing html code. We are taking your
script the same way
+ You are not disqualified from being considered if you are
unable to deliver a complete solution; your technique in how you
approach the problem is most important
+ Identify two tracking opportunities on this page and explain
their value. Example: Tracking the "Request a Proposal" link on the
CTA (call-to-action) can help with lead generation conversion
analysis by Page.
+ In the tag management tool(s) you have expertise in, explain
how you would fire a Facebook event conversion hit based on the
click of the "Request a Proposal" link. Explain the requirements to
deploying this tag.
+ Provide an example documentation on how to track the "Learn
More" links to trigger a GA event via GTM and include category to
be a static value "Learn More", action to be a dynamic value based
on the title of the tile and label to be a dynamic value based on
the link url.
+ For single page apps (SPA), explain the best method to capture
screen views as pageviews?
Technical Questions as an additional page in your resume.
You Will Work With
Director, Analytics Strategy; Analytics Strategists; Director,
Optimization; Digital Marketing, reporting team members and other
Subject Matter Experts (SMEs).
Are You a Fit?
Blast Analytics is a small yet rapidly growing company that is
continuously inspired to learn and tackle challenges in digital
analytics and marketing. To get an idea of whether or not you would
be a fit within our culture, please review our core values
Compensation & Benefits
In addition to a competitive salary based on experience, Blast
offers extensive benefits for full-time employees which include
medical, dental, and vision insurance along with unlimited paid
time off, a 401(k) plan, and much more. We provide a supportive,
challenging, and fun work environment to ensure teamwork,
productivity, and teammate happiness.
How to Apply
If you like what you?ve read thus far, please complete the
application form and submit your cover letter and resume in PDF
format. We read cover letters and weigh them heavily in our
decision to consider an applicant. We are not interested in
placement agencies or companies at this time.
Blast Analytics is an ?at will? employer. Compensation,
benefits, and job descriptions are subject to change based on
individual performance and business conditions.